The Four Software Sales Strategies

 Bake-sale-software-sales

I love a community bake sale. Fresh bakery and hot coffee are wonderful treats on a weekend morning. But when it comes to sales strategy, I am a bit jealous of the people working the tables. They've got EVERY ADVANTAGE baked right in to their sales model!

Maybe it would be better to bake cookies than sell software, right? Take heart! You might be unintentionally applying the wrong sales strategy to the right customer.

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