Not a day goes by that I don't see an eager technology salesperson or web marketer post a social media snippet like:
Change your processes and organization
so that your technology works its best!
There's no refuge from this advice. The sheer volume of it just serves to further validate it. There's thousands of carnival barkers shouting it every day. It enjoys concrete social acceptance.
It sounds like sage advice on its face. After all, what vendor wouldn't want customers to get the most from the products they buy, achieve the highest ROI on their technology investment, and speak well of them at their annual conferences?
If you are a customer, you should just give in. Follow their recommendations. It'll all work out, right?